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Your Business Strategy is in the Cloud

Om Malik and The GigaOM Network team are proud to announce a premiere event for Cloud Computing and Internet infrastructure — Structure 09 — returning on June 25th to San Francisco. Join us as we explore the future of the cloud paradigm.

With the economic challenges facing companies today, there’s never been a better time to figure out how the cloud paradigm can help you find new competitive advantages. Whether you’re in a corporation looking to learn about best infrastructure practices or an entrepreneur looking for your next venture, Structure 09 is a must-attend event that can provide you with the best ideas, contacts and thinkers. The conference schedule is now available.

When it comes to cloud computing, the noise is increasing. Structure 09 is your filter. Om has creasted a focused, single-day event programmed to make the most efficient use of your time. We don’t just talk about cloud computing once a year. It’s a part of our ongoing editorial coverage on GigaOM every day. Register now!

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Our topics include:

The Myth of the One-Size-Fits-All Cloud

As enterprises begin to evaluate cloud computing, some are asking if the current model of commodity servers and virtualization meets their needs. Is there money to be made creating specialized clouds for industries that require highly specific computing tasks, from video trans-coding to fiscal transactions and medical records?

Better Broadband: Enabling the Cloud Era

We’re building huge Cloud Computing cities, but are we neglecting the already clogged broadband highways between them? As internal data center networking speeds start to exceed 40 Gbps, the pipes that connect those clouds to the outside world and each other will hit their limits. This panel examines what stress fractures we may see initially, what technology can do about it, and who will ultimately pay for it.

On The Shoulders of Giants

Innovation occurs when you push at the edge of reasonable practice. When your job is to manage some of the worlds largest infrastructures, with demands that test the limit of technology and budgets, innovation is your only option. Keepers of six of the largest collections of boxes, bits and bandwidth on the planet will share their successes with current technology and their desires for and opinions on the future.

From Databases to Dataspaces

Web-scale computing is creating a physically distributed infrastructure, which has led to the emergence of distributed data storage and processing layers like Hadoop, HyperTable and Couchdb. The new database paradigms will force us to rethink some of our existing practices, but they’ll also offer many benefits and opportunities.

Toward Cloud Computing: Private Enterprise Clouds as a First Step

Enterprises are cautious about migrating their most demanding applications to public clouds. Public cloud infrastructure can’t run all existing enterprise applications, particularly the most mission critical, without some modification and more advanced management software. IT also faces concerns about security and control. Yet the lure of self-service provisioning and usage-based pricing is still strong. The solution? Build your own cloud with your existing infrastructure investment as a first step. This panel will explore how enterprise clouds are likely to take shape, building on the evolution of virtualization infrastructure and systems management technology as a foundation.

Building The Perfect Host for Web Apps

When a hosting platform is built from boxes and bandwidth, it is built with a vision of usage in mind. When a startup codes the next big hit app, it has preconceived notions about what load challenges its platform will cope with. With cloud computing will things change drastically? This panel brings together two of the most innovative hosting companies and two rising web app startups to outline what each wants from the other and what new opportunities can be generated from the missing elements.

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Check out the prominent attendees from last year:

See what industry leaders had to say about last year’s conference

“Structure 08 was ground zero for deep discussion and a robust exchange of ideas surrounding the future of computing infrastructure. From startups to established players, all who participated invested in the dialogue of technology choices for the coming years.”

–Raj Patel, Vice President of Network, Systems and Storage Engineering, Yahoo!

“Om has put together the ‘must attend’ event for those following the cloud computing space as well as related technologies such as virtualization. The mix of analysts, thought leaders, high-tech CIOs/CTOs, industry practitioners, and venture capitalists creates a unique opportunity to help understand the current environment, key player’s strategies, real-world issues and emerging opportunities. Although last year’s event was a sold-out event with 600 plus attendees, Om seems to know everyone in the business, and rather than a “conference,” the fast-paced format of fireside chats, short keynotes, and focused panels is more like being invited to a private intimate gathering.”

–Joe Weinman, Vice President of Strategic Solutions, AT&T

“Structure 08 is one of the best conferences of its type – well organized, with senior-level attendees and a real buzz. It’s a great place to network and to follow the movers and shakers and also look for rising stars. But what I like most is the intimate atmosphere where you can set the world to rights with other experts over a cocktail. It is small enough to make that work, but large enough to achieve critical mass. I am a big fan!”

–Damian Black, CEO, SQLstream

See the complete event schedule »

Keynote Speakers

Marc Benioff

Chairman and CEO,
Salesforce.com

Paul Sagan

President and CEO,
Akamai

 

Speaker Lineup

Werner Vogels

VP and CTO, Amazon

Russ Daniels

VP and CTO, Cloud Services Strategy, HP

Raj Patel

VP, Infrastructure and Operations Strategy, Yahoo!

Jonathan Heiliger

VP, Technical Operations, Facebook

Greg Papadopoulos

CTO and EVP - Research and Development, Sun Microsystems

David Yen

EVP and GM, Data Center Business Group, Juniper Networks

Michelle Munson

President and Co-Founder, Aspera

Vijay Gill

Senior Manager, Engineering and Architecture, Google

Yousef Khalidi

Distinguished Engineer, Microsoft Corporation

Tobias Ford

Assistant VP, IT, AT&T

Richard Buckingham

VP of Technical Operations, MySpace

Lew Tucker

VP and CTO, Cloud Computing, Sun Microsystems

Paul Kedrosky

Senior Fellow, Ewing Marion Kauffman Foundation

Lloyd Taylor

VP Technical Operations, LinkedIn

Michael Crandell

CEO and Founder, RightScale

Jim Smith

General Partner, MDV-Mohr Davidow Ventures

Bryan Doerr

CTO, Savvis

Doug Judd

Principal Search Architect, Zvents

Brandon Watson

Director, Azure Services Platform, Microsoft

Kenneth Duda

VP Software Engineering, Arista Networks

Navin Chaddha

Managing Director, Mayfield Fund

Jeff Hammerbacher

Chief Scientist, Cloudera

Dave Asprey

VP, Technology and Corporate Development, Blue Coat Systems

Avinash Lakshman

Engineer, Facebook

Rohit Sharma

Independent Investor

Geir Magnusson, Jr.

Consulting Architect, Platform, Gilt Groupe

Allan Leinwand

Venture Partner, Panorama

Jason Hoffman, PhD

CTO and Founder, Joyent

Juergen Urbanski

Managing Director, TechAlpha

George Gilbert

Co-Founder and Partner, TechAlpha

Kevin Efrusy

Partner, Accel Partners

Tasso Argyros

CTO, Aster Data Systems

Chuck Hollis

VP, CTO of Global Marketing, EMC Corporation

David Lipscomb

SVP, Engineering and Co-Founder, NetSuite

Dominic Monkhouse

PEER 1

James Lindenbaum

Co-Founder and CEO, Heroku

James Urquhart

Technology Strategist, Cloud Computing and Virtualization, Cisco

Javier Soltero

CTO, Management Products, SpringSource

Joe Weinman

Strategy and Business Development VP, AT&T Business Solutions

Joseph Tobolski

Director of Cloud Computing, Accenture

K. Scott Morrison

Chief Architect, Layer 7 Technologies

Kia Behnia

Chief Corporate Architect, CTO, BMC

Lew Moorman

President, Cloud and Chief Strategy Officer, Rackspace Hosting

Mark Taylor

VP of Product Management, Content Delivery and Vyvx, Level 3 Communications

Matt Mullenweg

Founder Developer, WordPress

Najam Ahmad

General Manager, Global Networking Services, Microsoft

Peter Fenton

General Partner, Benchmark Capital

Renu Raman

Executive-in-Residence, Tallwood Ventures

Vishal Sikka

CTO, SAP

Dr. Stephen Herrod

CTO and Sr. VP of R&D, VMware

Dr. Willy Chiu

Vice President, IBM Cloud Labs & HiPODS, IBM

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